CASE STUDY
Global drama platform – Atrium
For the former head of Sony, Sir Howard Stringer, Redshift has prepared the financial investment and business plan for Atrium TV, a new global drama production, commissioning and distribution company.
This global commissioning club offers a way for local and regional SVOD players to compete with global OTT services. Atrium TV develops scripts, drama series concepts and makes them available to the OTT and SVOD outlets that become club “members.” The new service aims to meet the increasing demand for high quality drama throughout the world as new IP platforms come online.
Redshift assisted in the proposition development and the business and financial planning of the scheme, including gaining support with prospective partners and financiers.
